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Client: Coca Cola


Market Insight: How to make Coca Cola top of mind in the UAE, where Pepsi is more popular? 


Brand Insight: We did the famous “Buy One Get One Free” but with a little twist. We did it the Coca Cola way!

Idea: Coke is all about sharing happiness. So we did the Ultimate Buy One, Get One Free – of every item of shopping.



Client: Aloha Tuna


Market Insight: Launch Aloha Tuna in Saudi Arabia, where there are already numerous established brands. 


Brand Insight: Aloha Tuna promises quality and freshness. 


Idea: What is the favourite food of sharks? Fresh tuna. Using a diving cage, a diver and a few props, we recreated a “shark attack” zone in shopping malls.

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